excellent customer service

The 5 Principles of Providing Excellent Customer Service

Customer service can make or break your business. It can determine whether or not customers return, and can have long lasting negative impacts to your brand if not handled correctly. Poor customer service experiences can escalate even the smallest of conflicts, which may result in unhappy customers taking to social media and other public platforms to […]

artificial intelligence customer service

Artificial Intelligence: Customer Service Friend or Foe?

Artificial intelligence in customer service has been a source of debate within several different industries, but what exactly is AI support, and how would it benefit businesses seeking to improve their customer service operation? We’ve all grown accustomed to using programs or scripts to perform methodical, automated tasks. For example, Google uses crawler […]

automated customer support

Why Automated Customer Support Isn’t the Complete Answer

Too often these days, businesses that are seeking ways to save money opt to use an automated customer support solution, leaving customers who are in need of live assistance to fend for themselves. In fact, the trend towards customer service automation has increased rapidly within the past few years. One study by Gartner estimates that by 2020, […]